It’s great when viral videos do more than just make us laugh.
Recently, we learned about a great video created by the Nike Foundation called the Girl Effect (definitely worth checking out)
We came across another video today from TheFunTheory.com. The site is dedicated to the thought that something as simple as fun is the easiest way to change people’s behaviour for the better.
Many understand the importance of physical fitness and have read or heard the advice ”Take the stairs instead of the escalator or elevator” but the fact is few people actually follow that advice.
Can we get more people to take the stairs over the escalator by making it fun to do? Volkswagen, the company behind the Fun Theory initiative, produced this video to find out: